Grow customers without growing CAC.

For D2C subscription and high-consideration brands spending $1M to $15M+ a year on paid media. We find where the growth model is leaking, then guide your team and agencies to fix it.

Let's chat

Monthly donors: +166%

Cost per monthly donor: −25%

charity: water

All case studies

$1M to $100M+Annual marketing budgets managed

13+Years scaling D2C businesses

16+Brands advised

Brands we have worked with

Sound familiar?

Most growth problems are misdiagnosed.

You likely have a dashboard. You don't have a diagnosis.

01
CAC rises as you scale, and the only answer you hear is to spend more.
Nobody has gone into the cohort data to show you what's actually driving it.
02
Platforms take credit for customers you would have gotten anyway.
Every channel looks like it's working. Your blended numbers say otherwise.
03
Net customers and ARR slip while dashboards celebrate signup growth.
People sign up but never reach the moment that makes them stay.

See where we look →

Case studies

The right diagnosis changes the math.

+166%Monthly donors−25%Cost per monthly donorRead the case

+31%New subscribersFlatCAC while spend grew 36%Read the case

All case studies →

Where we sit

We advise. Your team & agencies execute.

Your leadershipOwns the goals and makes the calls.

TunomaticAdvises leadership and team. Audits reporting, marketing channels, and customer journeys; reviews roadmaps and plans.

Your team & agenciesRun the work and report results.

No new layer in your org chart. We work alongside your leadership and with your team and agencies, never in place of them. Missing a piece? We'll recommend agencies, freelancers, and tools to fill the gap.

How we work together

Proof

Results our clients put their names to.

2x media spend, 25% lower cost per monthly donor

“That discipline is why we could double our spend and still pay less for every monthly donor.”

Thad NicholsVP Marketing, charity: water

CAC aligned with long-term growth goals

“Thanks to his expertise, we’re now acquiring customers at a cost that aligns with our long-term growth goals.”

Mike MayerCEO & Co-Founder, Windmill

Paid channel audit that boosted performance

“His audit of our paid channels was thorough and insightful, leading to strategic optimizations across Paid Search, Meta, and UAC that boosted our performance.”

Jane KimCMO, Magnifi

Weekly working sessions behind a record subscriber year

“Our weekly meetings feel more like hands-on workshops than consulting calls; we dig into the details of our growth strategy and leave with clear, actionable next steps.”

Chris PorterPresident & Co-Founder, GOHUNT

Read the full quotes →

How to start

Start small. Go deeper when it's working.

01Ad hoc
Strategy Session^*
One focused hour on one growth question.
One hour
02Start here
Growth Audit
A diagnostic of where your spend is leaking and what to fix first.
Typically about four weeks · Currently full
03Ongoing
Advisory
A recurring working partnership grounded in your numbers.
Recurring sessions plus async access